The North American Hand Papermakers organization has it's own distinct branding involving the use of gestural line wave forms, a 7-color blue gradient, and neutral imagery.
Each year, the conference is given its own identity. For 2021, the conference identity was design by Melissa Green.
Social media assets
I used elements from the conference identity along with the NAHP branding to create a series of cohesive, but standalone graphics for the Org instagram & Facebook feed, as well as a series of corresponding Story assets.
![Instagram Timeline Feed](https://cdn.myportfolio.com/6636bd8a8a755d3cf720e2eb92a44b30/18759179-50a7-4b18-95fc-69a75fa8eb7e_rw_1920.png?h=ffa42e40f787aa30f540b29db99b49e0)
Instagram Timeline Feed
![](https://cdn.myportfolio.com/6636bd8a8a755d3cf720e2eb92a44b30/3aa8d200-4d8f-44c1-b626-c655a5ff77d3_rw_1200.png?h=7f3505472c658187e1d5c31b2c2319e8)
Conference Intermission Slides
In addition to social media graphics, I created corresponding slides to use during the intermission of the conference to promote committee volunteer-ship, catalog purchases, and the upcoming triennial.
![](https://cdn.myportfolio.com/6636bd8a8a755d3cf720e2eb92a44b30/4431e02b-2bac-43dd-b917-641a0d3510a2_rw_1920.png?h=f4b905427cc89fbb37f0a178a4c7937d)
![](https://cdn.myportfolio.com/6636bd8a8a755d3cf720e2eb92a44b30/0a7344c4-53f0-4fbf-b515-5f7609a32136_rw_1920.png?h=3c4c6aa57e0fd81c8f8afbcf554e945f)
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